So tomorrow I’m heading down to London Fashion Week for the first time, like most of my friends and family you’re probably thinking.. what on earth? Well here’s how I did it:
- Visit www.londonfashionweek.com and find the press contact list for the shows, there will be a spreadsheet on there somewhere.
- Send every address an email, including a link to your blog and your address (don’t forget your address! or you wont receive invitations!) Explain in the email that you are very interested in fashion and excited you are to see their recent collections. Basically share your ‘passion for fashion’ and if you really are passionate, it will shine through. These are the types of people designers want at their shows.
- Honestly, I had forgotten I had sent these emails, then the week before the show I got sent various invitations to my rather hungover surprise, so I booked my train tickets and I leave tomorrow.
Don’t ask, don’t get!
Only trouble you have then, is deciding what to wear.
((Actual photo of me in a strop, in the zara changing rooms, the day before fashion week))
See you at February fashion week then?